China light luxury micro fashion brand
"Da Kun DAKUN" is a Chinese light luxury micro-tide brand, and an all-weather life consultant for young people. Involving men's and women's wear, household goods, makeup care, fashion children's wear, shoes, luggage, clothing accessories, fashion food, digital accessories 8 product series. Da Kun insists on the original fashion attitude, through the inheritance and regeneration of Chinese culture, so that the clothing has a new interpretation and interpretation. Advocate the "practical wear" dressing concept, the perfect combination of light luxury trend fashion, with exquisite craft to create perfect details, so that the trend design and daily life perfect integration.
Da Kun brand positioning: light luxury "micro tide" original fashion brand
Dachun Value proposition: the fashion brand life consultant around you
Da Kun Discourse: Da Kun - "The world is up to me"
Service content: 2017 - Brand creation
2018 - Brand Communication
2019 - Brand terminal marketing design
2021 - Brand commercial space design